With news that WorkChoices is now a poisoned brand, the Howard government is set to spend another $70 million or so of tax-payers’ money on a re-branding exercise. Might I suggest “I can’t believe it’s not WorkChoices!”™?
Further confirmation that HowardCo is rapidly running out of steam and credibility. Do they really think they are fooling anyone other than themselves? As further evidence of their increasingly delusional state of mind, they are blaming the rejection of WorkChoices on the effectiveness of the ACTU ad campaign – nothing whatsoever to do with the policy itself, or that it was rammed through without a mandate.
The Dog's Bollocks 
HowardCo ran out of credibility ages ago – it is the current political system that allows him to keep gasping along.
Yes Slim, the ALP should be complaining that the Rodent is spending their money. Ratty is History. And all students should understand History.
WorkChoices is a disaster, Australia knows it, and Howard knows we know it. The government can change the brand name of the laws as much as they like, the laws will remain hated no matter what the Howard Government does to change public opinion. WorkChoices will divide the gap between rich and poor like no law before it.